Online Home Business Playbook

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Using WordPress to Grow Your Home Business!

If you are a network marketer, your success will depend on your ability to get and keep others involved in your team and organization. If you can help others accomplish their goals, they’re likely to continue to do business with you even when a particular company is no longer doing business. The key in this is opening a line of communication to your team, your prospects, downline and upline.

However, now in this age of information, there are likely to be people connected with you in different parts of the world on fully different time zones. How do you make the most of your time by communicating things once, ensuring it can be retrieved, while at the same time getting information to the most vital of your stakeholders?

Some have turned to social media for this function. Since people are already on sites like Facebook, isn’t it best to leverage them? The answer is yes and no. In some cases, there will be people who don’t want to be on the platform. Do you want to turn them away because they’d rather not join the social network?

Second is the distraction of ads, personal issues and entertainment. While this can be to your advantage as an advertiser, it could work against your best interest if you want to hold your team’s vital information there.

This means that you can still find a use for having a website that you own and control. That website will be central to your business without the distractions that social media brings. Also, social media content is not easily retrieved; website content is.

You’ll also want to customize the website as your business changes. To have a website that allows you to customize it without having to know the technical aspects of coding, you can use the WordPress Platform.

This course will focus on the use of WordPress as a tool to help you to communicate in ways that help you to build your network marketing business and your personal brand.